• Dubai Named Middle East’s Leading Meetings and Conference Destination in 2023 by World Travel Awards
  • The city has attracted important conferences and congresses from international associations, as well as key incentives.

Dubai, United Arab Emirates: Dubai has once again made a strong impact at IMEX America, with Dubai Business Events (DBE), the city’s official convention bureau and part of the Department of Economy and Tourism, providing a highly visible presence at the largest trade show in the Americas. from North. for incentive trips, meetings and events.

DBE was joined by 18 co-exhibitors (including Emirates, Expo City Dubai, hotels, venues, airlines and DMC) representing the diverse offerings of the city’s business events ecosystem for international planners and partners. This collective effort managed to improve global awareness and recognition of Dubai as a premier destination for business events. In addition to engaging with meeting professionals within the trade show itself, which took place in Las Vegas from October 17-19, DBE also participated in partner events and hosted an exclusive evening reception for invited buyers.

With the support of its stakeholders across the city, DBE’s continued success in attracting major international conferences, congresses, meetings and incentives continues to contribute to tourism and broader economic growth, cementing Dubai’s status as a major destination for business events. To further underline this, Dubai was last week named the Middle East’s leading meetings and conference destination 2023 by the World Travel Awards.

Ahmed Al Khaja, CEO of Dubai Festivals and Retail said: “Dubai’s winning proposition of world-class infrastructure, expertise in key sectors and a growing knowledge economy resonated with global decision-makers and meetings professionals at IMEX America. This year’s successful participation is the result of the remarkable collaborative efforts of our partners and industry stakeholders. Indeed, collaboration and cooperation are critical to achieving the vision of the Dubai Economic Agenda (D33). “Business events will continue to play a key role in driving economic growth, knowledge development and increased visitor numbers, as we strive together to achieve D33’s ambition of becoming one of the world’s top three cities.” .

Dubai’s presence at IMEX last week will allow DBE to build on the growth momentum of bid wins and recognition in recent months. The impressive list of partnership events secured by Dubai recently includes the 2024 Aesthetic Society International Meeting, the 2024 International Tug and Salvage, the 2027 World Congress of Medical Informatics and the 2027 ISAPS Olympiad World Congress. Dubai’s growing stature as an incentive destination has also been reinforced by securing the Herbalife Korea Incentive, Temenos Conference and Token 2049, all of which will take place next year, as well as the Amway ESAN incentive in 2025.

As Dubai continues to advance key sectors and industries, the business events sector is set to be a major beneficiary, offering growth opportunities for international associations and organizations that wish to be part of this extraordinary journey. In the first half of 2023, Dubai’s importance as a global meetings, incentives, conferences and exhibitions (MICE) destination was boosted with a notable 44% year-on-year growth in business event bids won. DBE, with the support of partners and stakeholders, secured 143 conferences, congresses, meetings and incentives in the first six months of 2023, and is expected to attract more than 94,000 visitors in the coming years, including experts and world leaders in various fields.

About Dubai Festivals and Retail Establishments

Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai’s Department of Economy and Tourism (DET), is responsible for developing Dubai’s retail, dining, family entertainment and events sectors and supporting Dubai’s positioning as a world class tourist destination and the best place to live, work and visit.

About Dubai Business Events

Dubai Business Events (DBE), the Official Convention Bureau, aims to further develop and increase Dubai’s participation in the international business events market to drive economic development, employment and knowledge creation in the emirate. The main objective of DBE, as a division of DET, is to establish the Emirate as a premier business events destination by helping organizers of international meetings, incentives, conferences and exhibitions to plan and manage all aspects of their event. As a member of the BestCities Global Alliance, DBE aims to deliver the world’s best service experience for the meetings industry.

For more information contact:
Sai Talwalkar